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US food regulator FDA signals intent to crack down on plant products using term 'milk'

Manufacturers of plant-based milk alternatives sold in the United States may soon have to stop using the term 'milk' to describe their products.

The move follows the European Court of Justice in June last year ruling that manufacturers of plant-based products should not mislead consumers by labelling them milk, butter, cheese or yoghurt.

The United States food regulator, the Food and Drug Administration (FDA), has now signalled its plans to start enforcing regulations that define milk as an animal product.

The FDA's food standard describes milk as:

"The lacteal secretion, practically free from colostrum, obtained by the complete milking of one or more healthy cows." 

Casualties of the crackdown would include soy, almond, macadamia, oat, hemp, rice, quinoa, hazelnut, cashew, and coconut milks — any such milk that is not produced from a lactating cow.


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(ABC NEWS – 25/07/18)